Glüh Consulting Projects: Understand the new Mobile Consumer

Discover the world of the new Mobile Consumer, their evolving needs and consumption choices, and mobile industry benchmarks from around the globe. Understand motivations behind consumer behaviour and integrate consumer insights into your organisation. Glüh's experience in consumer intelligence will help you to demystify the mobile user.

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Project1: Targeted Market Assessment and Intelligence Scan 

Gain insights into mobile markets and their consumers to support decision making. The Glüh Market Assessment provides an intelligence scan of current and potential mobile product & service offerings, distribution channels and marketing messages in determined markets, coupled with consumer needs analysis and deep behavioural insights to understand how successful these approaches are within various segments and why. The learnings from the assessment ensure proper marketing strategies and tactics in these and other similar markets. 
Average Length: 8 weeks per market

Inquire about a Market Assessment Project.

Project2: Internal Integration of the Consumer

Assure that your organisation is able to benefit from precious qualitative user contributions. Develop your organisation's eyes, ears and understanding of the consumer world from sales and support through to product management. Glüh conducts an assessment of your current consumer comprehension capabilities and consumer insights in practice, then makes strategic recommendations for a consumer integration solution. The recommendations include best practices, software solutions and coaching. 
Average Length: 8 weeks per business unit

Inquire about a Consumer Integration Project.