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Glüh combines extensive strategy experience in the mobile industry with deep user understanding to provide exceptional market strategy consulting services in the emerging mobile economy. |
Glüh's Project Portfolio encompasses understanding and attracting the new breed of consumers in the world of mobility; a significant challenge for companies in the Mobile Economy. All projects are defined in cooperation with our clients to fit their individual needs perfectly. Learn more about our project recommendations: User Understanding Services User Attraction Services Glüh's individually designed market strategy projects have their basis in cultural learnings derived from our Ethnofuturist Syndicated Research Group. Glüh ethnofuturist researchers live amongst various cultures globally to develop an understanding of emerging mobile consumer behaviours through ethnography. They seek impactful insights into consumers' needs, use and perception of location, time, conversation, technology and industry.
Such immersive market research matched with Glüh's mobile experience and rigorous strategic thinking ensures our clients' market leadership in the rapidly evolving, increasingly complex mobile space.
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